/** Function to change the Connect for WooCommerce 'buy now' button link */ function acme_buy_now_link( $newbuybtn ) { $newbuybtn = '<a href="'. get_permalink() .'" class="button wpd-connect-btn buy-now">Buy Now</a>'; return $newbuybtn; } add_filter( 'wpdwc_buy_now_button_link', 'acme_buy_now_link' );